Custom Events

SINCE 1994, ASA ENTERTAINMENT’S FOCUS HAS BEEN ON CREATING CUSTOM PROGRAMS THAT CONNECT BRANDS TO CONSUMERS THROUGH THE DYNAMIC AND EXCITING WORLD OF ACTION SPORTS.  WE HAVE DEVELOPED AN INCREDIBLE ARRAY OF CLIENT-DRIVEN EXPERIENTIAL MARKETING PLATFORMS FOR MORE THAN 100 TOP BRANDS, EACH WITH ITS OWN UNIQUE SET OF CHALLENGES AND OBJECTIVES.  NOBODY HAS MORE EXPERIENCE IN ACTION SPORTS THAN ASA OR CAN PRODUCE MORE EFFECTIVE, TARGETED AND EFFICIENT TURNKEY MARKETING SOLUTIONS.  THIS IS OUR BUSINESS, AND OUR LIFESTYLE.

  • Multi-market customized tours and events that use action sports as a way to amplify experiential platforms / sponsorships
  • Each individual event or tour is developed around client needs with specific timing, markets, venues and audiences
  • Top pros perform and engage with consumers in high-traffic venues
  • Attracts huge crowds with point-of-difference activation and center-of-universe visibility
  • PR stunts with “wow-factor” and heavy media engagement
  • Heavy client branding with on-site sampling, display, promotion and custom content
  • ASA owns the ramps and staging to produce turnkey programs for any budget
  • Programs in surfing, motocross, snowboarding, BMX, inline skating, skateboarding, live music, and other relevant lifestyle activities for Millennial and Gen Z consumers
  • Magnet for social media and PR coverage

ASA WORKS WITH EACH CLIENT TO DEVELOP A FULLY CUSTOMIZED, STRATEGIC EVENT PLAN THAT SPECIFICALLY ADDRESSES THEIR NEEDS, TIMING, GOALS, BRANDING, MARKETS, TARGETS, AND BUDGETS.